In India, the demand for organic food is on the rise as more and more people are becoming health-conscious. Organic food is grown without the use of synthetic pesticides and fertilizers, making it a healthier option for consumers. According to a recent study, the organic food market in India is expected to grow at a CAGR of 25% by 2024. This growth can be attributed to the increasing awareness about the benefits of organic food and the rising disposable income of the Indian population. Organic food is not only beneficial for health but also for the environment as it promotes sustainable farming practices. Many consumers are willing to pay a premium for organic produce as they believe it is safer and more nutritious than conventionally grown food. The Indian government has also been promoting organic farming through various schemes and initiatives to support farmers in adopting organic practices. With the growing demand for organic food in India, many companies are entering the market to cater to this segment. Online platforms are also playing a key role in promoting organic food by providing easy access to a wide range of organic products. Overall, the organic food market in India is poised for significant growth in the coming years as more consumers are shifting towards a healthier and more sustainable lifestyle.