By 2030, one in four S&P 500 firms are expected to invest in Bitcoin, according to a partner at a tech-focused financial advisory firm. Elliot Chun from Architect Partners stated that treasury managers are feeling pressured to explore Bitcoin as a long-term asset to avoid missing out on potential gains. MicroStrategy (MSTR) currently holds the largest amount of Bitcoin among the 89 public-traded firms with cryptocurrency on their balance sheets. GameStop also intends to join the list after announcing a $1.3 billion convertible notes offering to purchase Bitcoin. Tesla and Block are the only S&P 500-listed firms holding Bitcoin, indicating a need for 123 more S&P 500 companies to invest in Bitcoin to meet Chun’s prediction. Tech investors and executives foresee Bitcoin reaching $500,000 to $1,000,000 by 2030. Companies adopting Bitcoin treasury strategies have seen positive impacts on their share prices, with MicroStrategy’s stock surging over 2,000% since their first Bitcoin investment. However, there is a distinction between firms diversifying their treasuries with Bitcoin and those transforming their business models to become Bitcoin treasury leaders. Despite increased adoption, using Bitcoin as a treasury asset remains an unproven strategy for hedging against US dollar inflation, as pointed out by Chun. Bitcoin is viewed as a more flexible treasury asset than gold due to its fungible and liquid nature, making it easier to store and transfer. Bitwise recently launched the Bitwise Bitcoin Standard Corporations ETF to track companies with at least 1,000 Bitcoin in their treasuries, reflecting the growing interest in incorporating cryptocurrencies into corporate financial strategies.