Paras Dairy, a leading dairy brand in India, has recently made a substantial investment of more than Rs 100 crore to meet the changing consumer preferences and the increasing need for premium cheese products in the market. This significant investment demonstrates the company’s commitment to enhancing its cheese production capabilities and expanding its product range to cater to the evolving tastes of consumers. With this substantial financial commitment, Paras Dairy aims to strengthen its position in the competitive dairy market in India and meet the growing demand for high-quality cheese products. The investment will not only enable the company to enhance its production capacity but also improve the overall quality of its cheese offerings. By focusing on innovation and quality, Paras Dairy is well-positioned to capitalize on the growing popularity of cheese products in India. The company’s strategic investment underscores its dedication to providing consumers with a diverse range of premium dairy products that meet their changing preferences and lifestyle needs. As the demand for high-quality cheese continues to rise in India, Paras Dairy’s investment is a testament to its commitment to meeting the evolving needs of its customers and maintaining its position as a trusted and preferred dairy brand in the country.