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In India, the demand for sustainable fashion is on the rise as consumers become more conscious of the environmental impact of their clothing choices. Sustainable fashion focuses on creating apparel in an eco-friendly and ethical manner, from design to production. With increasing awareness about climate change and the need to reduce carbon footprints, many Indian fashion brands are now incorporating sustainable practices into their manufacturing processes. By using organic and recycled materials, minimizing waste, and ensuring fair labor practices, these brands are not only reducing their environmental impact but also appealing to a growing segment of eco-conscious consumers. The shift towards sustainable fashion is evident in the increasing number of eco-friendly fashion shows, workshops, and campaigns being organized across the country. Consumers are also becoming more mindful of the importance of supporting local artisans and craftsmen, who often use traditional techniques that have minimal impact on the environment. As the sustainable fashion movement gains traction in India, it is expected to have a significant impact on the way the fashion industry operates in the country. By promoting eco-friendly practices and ethical production methods, Indian fashion brands are not only contributing to a cleaner and greener planet but also setting a positive example for the global fashion industry. With the support of consumers who are willing to make more conscious choices, sustainable fashion is poised to become a dominant force in the Indian fashion scene, shaping the industry for years to come.

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