Cryptocurrency Exchange CEO Warns Against Listing Altcoins, River Financial CEO Alex Leishman cautioned that adding non-Bitcoin tokens to an exchange initiates a cycle of memecoin listings, creating a “forever hamster wheel.” Leishman emphasized River Financial’s focus on Bitcoin-only services, aiming to build long-term wealth rather than engaging in short-term speculation common in multi-asset trading platforms. The article highlights the declining trend in memecoin market capitalization, down 27.94% in the past year, with a current value of $48.49 billion. Despite this, altcoins continue to be profitable for exchanges, as seen with Robinhood reporting a 700% increase in cryptocurrency revenue in Q4 2024. Binance’s listing of 15 memecoins in 2024 led to significant value increases for 12 of them, indicating a perceived credibility boost from exchange listings. Bobby Ong, founder of CoinGecko, speculated on the future of memecoins, predicting a power law scenario where only a few coins survive in the long run. This insight underscores the ongoing debate around the sustainability and value of memecoins in the cryptocurrency market.