As gold prices continue to rise to record levels, jewelers in India are optimistic about strong demand during Akshaya Tritiya, thanks to the availability of lighter and more affordable jewelry options. The industry is responding to the market trend by offering a wide range of designs to cater to customers with different budgets. Akshaya Tritiya, known for being an auspicious day to buy gold, typically witnesses a spike in gold sales. The jewelry sector is expected to capitalize on this traditional buying sentiment by providing innovative and cost-effective choices to consumers. With the shift towards more budget-friendly ornaments, jewelers are hoping to attract a larger pool of customers during this festive period. This strategic move is aimed at encouraging more people to invest in gold despite the high prices, by offering them options that are both stylish and economical. Industry experts believe that the demand for gold jewelry will remain robust during Akshaya Tritiya, as consumers look for ways to celebrate the occasion without overspending. By adapting to the current market conditions and consumer preferences, jewelers are poised to make the most of this auspicious day and drive sales in the midst of soaring gold prices.