Videos of models strutting the catwalk on snow in Gulmarg during Ramadan have stirred controversy in Jammu and Kashmir. The event, denounced as ‘obscene’ by prominent cleric Mirwaiz Umar Farooq, has caused a rift among various factions. Designers Shivan & Narresh issued an apology, emphasizing their intention to honor local customs. The J&K assembly and political leaders have criticized the show, with Panun Kashmir pushing back against accusations of religious dominance. The incident has sparked a heated debate on cultural sensitivity and religious sentiments in the region.